Late last month, our house turned into a cat shelter.
I guess that’s not entirely accurate, since our house has been a cat shelter for over five years, with a back room and a basement room dedicated to Guardian Angels Cat Rescue, the cat shelter organization my wife runs with a few of [...]
A great infographic from Content Plus, outlining the good stuff surrounding content. Check out the last statistics: 70% of consumers prefer to get introduced to a brand via content vs. advertising — but we know the spending levels are completely out of whack! Enjoy.
As an agency, we work with our clients to figure out where the bulk of the conversations in their industries are taking place – and help them join the conversation, vs. shouting louder and attempting to get customers coming to them. In the paint category, while our client has a few thousand social “fans”, with [...]
A really interesting piece of research brought to life in this post and infographic, from MarketingProfs and Insites Consulting. Check out how intertwined the different device are, when it comes to consumers diving into news.
Maybe I’m just more aware of these things, but the past 24 hours have been perplexing in terms of annoyance in the world of communication — written, oral, digital, social, in person, over the phone…everything. In fact, the sheer volume has me wondering whether it’s been a steady stream for quite some time and [...]
Last night I had the privilege of attending, and speaking at Tufts University’s 4th Tufts Idea Exchange, their version of the TEDx program. The room was packed with over 300 students, faculty, and a few parents. There was a lot of energy in the auditorium, awaiting the [...]
Ok, I admit it. After 50-something years, I actually went to Vegas. Somehow, I missed out in my “younger days” and never got there in my 30s and 40s with either family or clients. Never was the one who went to CES, and somehow missed out with other clients and industry events. Not sure why [...]
I'm Glenn Engler, the CEO of Digital Influence Group, a full-service digital agency with social at its core. Husband, father, sports junkie.
- Glennengler: Nice post from @manojsaxena about #watson and the consumer applications, via @IBM #smarterplanet http://t.co/EPq5L72zFx 9 hours ago
- Glennengler: Meet the peeps. Here's intern extraordinaire, @Alex_Horvitz. Gatsby, Reese's, and Flying. Seriously. http://t.co/MJJ96QxZ4h 2013/05/21
- Glennengler: Science & Tech, meet Liberal Arts. Good pov via @geoffreyamoore #education #talent http://t.co/GZaWXdjBtY 2013/05/21
- Glennengler: @Alex_Horvitz @diginfgrp We'll file that under #win 2013/05/20